A campaign built on tension between raw luxury and absolute stillness. Diamonds worn in water — the coldest material against the warmest light. Every frame directed to make the jewellery feel inevitable rather than ornamental.

Shot across a Tuscan estate at the edge of summer — a campaign about stillness before the moment. White on white on green; lace against stone; a horse as witness. Every frame directed to make the gown feel like it was always there, waiting.

A holiday campaign built around the moment before knowing — the weight of a ribbon, the gap in a lid. Shot in the warmth of a mahogany library, two children and an oversized gift box become the whole universe of the season.

An interior campaign that treats the body as furniture and the room as the garment. Shot against worn leather and concrete, the collection sits on the model the way light sits on a surface — without trying.

A court campaign that treats sport as ceremony. Two women, one net, the last light of the afternoon. Directed to make activewear feel like a statement of power rather than a product.

An imaginary collaboration between two houses that have never needed each other — until now. Rimowa's precision engineering meets Hermès crocodilian leather in Feu orange. Shot across marble plinths, Parisian salons, and grand hotel floors.

An imaginary resort collection shot entirely across Saint-Tropez — from the beach clubs of Pampelonne to the harbor at blue hour. Lace, chiffon, and silk jersey worn the way the South of France demands: effortlessly, with the light doing most of the work.

AÉRA Eau de Parfum — the first fragrance created by the studio. A scent built the way a campaign is: with intention at every layer. Shot across Paris, from the boulevard at blue hour to morning linen and a vintage car in the countryside. The bottle is the brief. The brief is the brand.